Join our free 30 minute webinar to learn more about IBM’s Merchandise Planning App.

Finance sets the target; Merchandise supplies the product. Integrating the two has never been more important, when accuracy and efficiency gains are paramount.

Start from scratch, arrive at a life-time value for a customer by building your customer funnel across channels by integrating your financial plan for marketing spend, CPA, and customer behaviour. Cascade your customer forecast to your retail locations to back-in to demand while your merch team builds its own bottom-up SKU forecast and assortment. Compare and contrast the two plans, align on goals, and build out the rest of the plan in your retail channel strategic plan; from store openings, to renovations, to staffing, to product assortment, to new product introductions.

Our App has been designed to be highly customisable and proves to be a great introduction to IBM Planning Analytics, IBM’s industry leading budgeting, forecasting, planning and reporting solution.